Next PR’s Geri Johnson shares her take on the latest trends happening in the PR industry. Subscribe to get blogs straight to your inbox.
Reddit is often described as the “front page of the internet,” but for PR professionals, it’s more like a town hall – raw, real and community driven. With over 100,000 active communities, better known as subreddits, Reddit offers a unique opportunity for brands to engage with niche audiences in meaningful ways. However, unlike other social platforms, Reddit demands authenticity, transparency and a deep respect for its culture.
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