3 Reasons Your Supply Chain Company Needs a Strong PR Plan
It’s no secret the supply chain technology industry has been growing rapidly in the past five years. The COVID-19 pandemic highlighted the fragility of global supply chains (remember The Great Toilet Paper Shortage of 2020? me too), and technology companies responded. Venture investment in supply chain tech startups in 2021 alone grew 355.1% YoY compared to 2020.
How is one brand expected to stand out in all that noise? That’s where a strong PR plan comes in.