How Can Public Relations Support Marketing Efforts?
Shopping data reveals that the COVID-19 pandemic shifted consumer spending habits in 2020. With...
3 Pieces of Advice for the PR Industry in 2021
No one could have predicted how much uncertainty this year would bring, so you have to acknowledge...
5 Tips to Build Media Coverage for Home Improvement Brands
With home sales booming in 2020 and DIY improvements on the rise as we all spend more time at home,...
What 2020 MLB Season Taught Us About Crisis Communications
2020 has affected all aspects of life – and sports are no exception. When COVID-19’s effects hit...
4 Benefits of A Remote Internship Program During COVID-19
Five months after the pandemic upended their spring terms, recent college grads are entering an...
7.5 Productivity Tips for Working from Home During COVID-19
The global spread and CDC recommendations around COVID-19 have us finding a new working normal, and...
Freelance Journalists: Your Media Secret Weapon
Picture it. The movie: “The Devil Wears Prada.” The characters: Meryl Streep as Miranda Priestly,...
Determining Instagram Influencer Value in a “Like”-Free World
Instagram has started experimenting with removing “likes” from posts across the U.S., leaving...
Teamwork Lessons PR Pros Can Learn from Lindsey Vonn
I was fortunate to sit in on a Denver Startup Week session, Women Who Mean Business, with U.S....
5-Step Guide to Organic Influencer Engagement
In case you haven’t heard, influencer marketing is vital to your social strategy and leveraging...